1STAR
The service that simplifies life for frequent travelers by offering an affordable and smart solution for short business stays.
Industry
Hospitality
Current stage
Validation
Value proposition
1STAR is the service that aims to build a global network of one-star hotels offering an always affordable experience for frequent travelers. Our goal is to become the go-to platform for recurring travelers looking for simple accommodations in major cities.
Why?
Problem / need
Imagine when you must attend that meeting 400 km away in person. You’ve been confirmed just a few days before, the time is early morning or late evening, and hotels are all fully booked. Frequent travelers struggle to find convenient and comfortable accommodations in big cities, and current options are either expensive hotels (when available) or unreliable cheap lodgings.
How?
Solution
1STAR is the service that renews vacant buildings to regenerate a network of accommodations with standardized quality formats and brands. All accommodations will be family-run, with families in “concierge” contracts managing the properties and user requests. The final price will be competitive compared to current offers, also leveraging technology to simplify booking and check-in/check-out processes.
What?
Product
A platform featuring a network of one-star hotels offering integrated services (delivery, digital assistants, smart appliances).
Who?
Target
The target of 1STAR is the one of habitual travelers who prioritize convenience and affordability.
Vision
To offer an end-to-end experience at a lower cost compared to traditional hotels and use vacant properties to tap into a new market segment while having a positive social and environmental impact.
What’s next
We are currently seeking industrial partners to provide their unused properties or convert them to the intended use for 1STAR.
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